Why we exist
At The49, we discover bold ideas and drive real-world impact. We work with businesses to accelerate growth and with founders to create ventures that leave a legacy.
Our mission is simple: Empower visionaries. Solve the toughest challenges. Shape the future.
We’re a global hub for innovation, connecting the right minds, the right networks, and the right expertise. We help ambitious people drive meaningful progress, whether that’s transforming how an established company operates or launching a business from scratch. We’re in the business of change, but it’s always grounded in long-term, sustainable value for our partners, their industries, and the world.
- Past
How it started
The49’s story began in 2018, when Paul and Paul sought funding for their second Fintech start up. A partnership with a US insurance carrier became a launchpad to test and scale their approach to innovation.
Four years, 40 team members, and multiple model refinements later, The49 was born. A venture builder and innovation studio dedicated to turning bold ideas into transformative impact.
- Present
How it's going
Today, The49 is a launchpad for innovation and growth. Our team of strategists, engineers, and creators thrives on solving the toughest challenges, and delivering meaningful results that shape the future.
For us, innovation isn’t a buzzword. It’s the driving force behind everything we do.
- Future
Let's build it together
Whether you’re tackling a challenge or chasing a new idea, we’re here to help.
Two Pauls, one vision
Startup veterans, reformed big-company types, fun-seeking world-builders
On a mission to help the world build by harnessing the power of play. A formerly frustrated consultant, Paul is obsessed with the art and science of business, and has helped tens of startups go from zero to escape velocity. Equal parts dreamer and coach, he’s head of aiming at the improbable. You’ll usually find him taking otherwise sensible dialogues into wildly unexpected directions, stubbornly raising standards, or proving his theory that no situation is too serious for a well-timed joke.
Here to distribute the future amongst the present. A caffeine enthusiast and builder of things, Paul has been founding and growing award-winning businesses since 2013. He works with teams to design, test, and re-design scalable methods and introduce technologies into new arenas. With a knack for puzzle-solving, Paul is continually on a quest for elegant strategies that can unlock a massive impact. You’ll usually find him hammering enthusiastically at his keyboard, forecasting future scenarios, or asking “Why? Why? Why?”.
The people that make it happen
At The49, our team is our greatest asset. We’re specialists in strategy, product, development, design and marketing. Our skillset is diverse, but we have lots in common: we’re deeply curious, fearlessly creative, and boldly innovative.
